Why your website is invisible to AI

LLMs read the web differently from Google. They don't follow PageRank-style backlink algorithms. They don't reward keyword density. They look for structured, citable content where claims are clear, evidence is specific, and the relationship between pages is machine-readable.

Marketing MIX, an international marketing studio with Ukrainian roots, headquartered in Ottawa and working across Canada, Ukraine, Germany, and France, runs AI-readability engagements as a focused sub-product of our AI-search practice. We do this work alongside or before the broader engagement at /promotion-in-ai-search-and-llm-systems.

What we deliver

llms.txt and llms-full.txt

Machine-readable site maps designed for LLM ingestion. Lists the site's most important pages with brief descriptions, the canonical entity sheet (who you are, what you do, what you cost), and structured pointers to the deepest content. This is the file LLMs increasingly check when ingesting a domain.

Schema completeness audit

Every page audited against the relevant schema.org types. Organization on every page. LocalBusiness where applicable. FAQPage where there are FAQs. Article on long-form content. DefinedTerm for category vocabulary. BreadcrumbList for navigation. Validated against schema.org and Google's Rich Results Test.

Content restructure on strategic pages

Top 10–20 pages restructured for LLM extraction: single-claim H1, evidence in H2s, definitions in DefinedTerm schema, FAQs in FAQPage schema, tables and lists where prose would lose extractability.

Entity-binding paragraphs

A canonical paragraph describing your business deployed consistently across critical pages and external surfaces (LinkedIn, Crunchbase, Wikidata where applicable). LLMs build internal knowledge graphs from cross-referenced descriptions; consistency increases citation confidence.

Technical baseline

Server-side rendering verified. JavaScript-dependent content audited. Crawler-accessibility checked across user-agents Googlebot, Bingbot, GPTBot, Claude-Web, PerplexityBot, Google-Extended.

When to buy this engagement

  • Your site loads fast and ranks acceptably on Google but doesn't surface in ChatGPT or Claude category-research queries.
  • You've invested in content already and don't want to redo it — just make it AI-extractable.
  • You're preparing for a broader AI-search engagement and want the foundation done first.

Pricing

A clearly scoped audit starts at €1,800. Ongoing retainers start at €2,400 per month. Larger projects are quoted after scope is agreed.

Related

The broader AI-search practice: /promotion-in-ai-search-and-llm-systems. AI content systems: /services/ai-content-systems. The classic SEO foundation: /seo-promotion.

Written by the Marketing MIX AI practice. Last reviewed: 2026-05-13.