The work
Children of War is an international charitable foundation supporting children affected by armed conflict in Ukraine — providing medical care, psychological support, education continuity, and family-reunification assistance. The foundation needed an international-grade digital presence to support institutional donor relationships, individual donor acquisition across diaspora communities, and ongoing program-impact reporting.
We built a trilingual (EN/UK/RU) site with programs organized by support type, beneficiary stories handled with the sensitivity required for content involving minors (full consent flows, anonymization where appropriate, no identifying details without explicit family permission), and a donation flow supporting multiple currencies and recurring giving. The press section provides journalists and grant-makers with primary documents and high-resolution photography.
Related
For non-profit playbook: /development-of-corporate-websites. For grant-maker discoverability through SEO and AI visibility: /seo-promotion, /promotion-in-ai-search-and-llm-systems.
Project lead: Marketing MIX. Year: 2023–2024.